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Secret Strategy Of Getting Referrals

Are you ready for the secret? There are two parts to it.

Objective: Are you ready for the secret? There are two parts to it. First you have to ask. Second you have to ask often. That’s it, you have to ask and make it part of your vocabulary just like when you learned your ABC’s, and 1,2,3’s, this teacher says learn your ask for referrals early and often.

Variations: Asking for referrals can be done several ways. Let me give you a list. Non verbal messages such as- Newsletters Message on your desk or biz card Letters to clients Surveys to clients Verbal ways Have a referral talk as part of your vocabulary Have a worksheet or handout

Costs: Your time

Potential Results: Unlimited referrals

Grant's Tip: Create a point system and make it a game Remember to qualify them and create a system for thanking referrals- see sheet Let them know your ideal client or type of people you are looking for help them remember people

Copyright 2003 By: Jay Conrad Levinson and Grant W. Hicks, C.I.M - Co-author of "Guerrilla Marketing For Financial Advisors ", Trafford Publishing 2003.

You may use these articles in your marketing, newsletters and web sites as long as you retain the copyright information at the bottom, including the link to our web site and inform us where it is being used as well as sending us a copy of the publication.

Always check with your compliance office and or branch manager before implementing any marketing idea. The information does not constitute a recommendation for the sale or purchase of any securities or insurance.