About the Author

Grant Hicks is the co-author of the book "GUERRILLA MARKETING FOR FINANCIAL ADVISORS" Secrets For Making Big Profits from your Financial Advisory Business, from Trafford Publishing.

Grant has teamed up with Jay Conrad Levinson who is the author of the best-selling marketing series in history, "Guerrilla Marketing," plus 29 other business books. His books have sold 14 million copies worldwide His guerrilla concepts have influenced marketing so much that today his books appear in 39 languages and are required reading in many MBA programs worldwide.

Grant's background includes building up a financial planning firm from twenty advisors to over sixty advisors in three years. He personally built up a book of business rapidly from one million to over forty million under management in just over two years. He won the best ideas contest in 2001 for Canadian financial advisors for his innovative marketing ideas and was featured across Canada at the Advisors Forums and in Advisors Edge, Canada's magazine for financial professionals. His ideas have also appeared on Advisor.ca, a Canadian advisors marketing and business building website.

He holds the Canadian Investment Manager, (CIM) portfolio management designation from the Canadian Securities Institute and is a Fellow of the Canadian Securities Institute, the highest mark of professionalism in the Canadian Securities Industry (FCSI). Grant is a long-standing member of the Canadian Association of Financial Planners (C A F P) and The Canadian Association of Insurance and Financial Advisors (C A I FA, now called Advocis) and the Federation of Independent Deposit Brokers ( FCIDB) .

He owns Hicks Financial, a fixed income management company and is also President of Hicks Financial Consulting, a marketing and consulting firm to the financial services industry. He focuses on helping investors increase their income and afford an Island Lifestyle through his Island Lifestyle Program.

Grant writes a weekly column on financial topics in his hometown newspaper in Parksville, British Columbia. He is married with two children. Grant played professional hockey in Europe, before starting a career in the financial services industry in 1989.

Jay Conrad Levinson is the author of the best-selling marketing series in history, "Guerrilla Marketing," plus 29 other business books. His books have sold 14 million copies worldwide. His guerrilla concepts have influenced marketing so much that today his books appear in 39 languages and are required reading in many MBA programs worldwide. Jay taught guerrilla marketing for ten years at the extension division of the University of California in Berkeley. And he was a practitioner of it in the United States -- as Senior Vice-President at J. Walter Thompson, and in Europe, as Creative Director and Board Member at Leo Burnett Advertising.

He has written a monthly column for Entrepreneur Magazine, articles for Inc. Magazine, and online columns published monthly on the Microsoft Website -- in addition to occasional columns in the San Francisco Examiner. He also writes online columns for several Internet websites, including Netscape, America Online, Fortune Small Business and Hewlett-Packard.